Marketing and sustainability from the perspective of future decision makers
نویسندگان
چکیده
منابع مشابه
Sustainability for the Planet: A Marketing Perspective
Introduction Marketing and the Climate Change Debate Marketing For Social and Environmental Change Marketing and the Scientific Community Enviro-marketers: Whos Out There Marketing Sustainability? What Can We Learn from Them? Marketing Adaptive Management: a Call to Action Conclusion Endnotes Responses to this Article Acknowledgments Literature Cited
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ژورنال
عنوان ژورنال: South African Journal of Business Management
سال: 2016
ISSN: 2078-5976,2078-5585
DOI: 10.4102/sajbm.v47i1.51